A successful online store should encourage you to make a purchase as much as possible. At the same time, in addition to a pleasing design and intuitive interface, it is very important to select the right functionality to increase conversion!
iMedia Solutions specialists recommend the following modules: Loyalty system – Benefits for regular customers are offered as savings discounts or other privileges Private office – Quick order using previously entered data, “goods for later” option, waiting list, “universal basket”, etc. Points system – Buyers can change the points earned for purchases or certain actions to goods or benefits Location – Allows you to offer delivery and make a regional-specific special offers Kits – The opportunity for customers to receive discounts when purchasing two or more products which stimulate sales growth Return call – Saves customers the trouble of waiting on the line and offers a return call at the expense of the store Trade offers – A detailed description of product characteristics allows the customer to choose the most suitable product Comparison – Comparison of goods according to certain characteristics helps the buyer make a faster decision Mailings – Constant contact with customers by sending out information, promotions, congratulations and other messages “Smart” search – The smart search function allows you to search for products by the first character and immediately offers product options
Selection of selling modules is always made individually depending on the specifics of the business.
We combine your ideas and tasks into a single concept, carefully study the possibilities and draw up a plan for further work.
2
Competitor analysis
We study online stores of competing companies, we determine the most appropriate option of positioning and site structure.
3
Prototype development
Evaluating the collected data we create a single concept: sections, necessary tools, user’s capabilities, information presentation scheme. We coordinate with the client.
4
Creating an online store
We develop the project completely: from design to programming, creation of a convenient catalogue and connection of the necessary tools. We fill in the information.
4
Testing and launching
We check the online store for the correct operation of all tools and functionality, literacy of content display on all devices, absence of any issues.
6
Functional training
We show your employees all the features of the site, train them to work with the admin panel, taking up a minimum of their working time.
7
Comprehensive support
In the future, at the request of the client, we continue to work on the site (update the directory, adjust tools, work with content and sections), as well as promoting it.
